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"Panorama" of enterprises under the 200 million UV disinfection market in 2009

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[Abstract]:
With the large number of municipal sewage projects in various places, the sewage treatment equipment manufacturing industry has brought great opportunities. In the face of the expansion of the whole industry, most sewage treatment equipment manufacturers are actively improving their product quality and technical level. And the quality of service to cope with the increasingly high demands of the market, but there are also some manufacturers lacking core competitiveness to take some inappropriate behaviors in order to obtain the project, such as: misrepresenting performance during bidding, exaggerating equipment parameters, low-cost competition, private modification of bids The contents of the goods or replacement parts, the replacement of materials to reduce costs, can not guarantee after-sales service.

As the first online media in the water industry, in order to promote the healthy development of water industry industrialization, China Water Network launched the water industry consultancy business service platform-water business circle in May 2008, and intensively joined the outstanding enterprises in the industry chain. To build an information platform for equipment manufacturers and purchasers, and to standardize the procurement and supply behavior of both parties, and increase the competitiveness of excellent equipment companies. See http://biz.h2o-china.com/biz/Hs900000 for details.

The "Emission Standards for Pollutants in Municipal Wastewater Treatment Plants" (GB 18918-2002) promulgated in 2002 for the first time stipulated the number of fecal coliforms: Grade A standard ≤ 103 / L, Grade B standard ≤ 104 / L, The secondary standard ≤104/L makes the disinfection process enter the national drainage industry for the first time, which has driven the vigorous development of the disinfection industry, especially a group of UV disinfection equipment enterprises. According to Chinese water network experts, the standard is currently being revised, and the pollutant discharge limit will be classified according to different conditions such as sensitive areas, new sewage treatment plants, and operating sewage treatment plants.

At the end of 2008, China Water Network successfully completed the survey of the satisfaction index of water equipment (disinfection equipment) and the certification of “water business circle catalogue equipment (UV disinfection)”, Te Jie An, An Lisi, New World, Berson, ITT Weidegau's five UV disinfection equipment brands entered the water procurement circle's preferred procurement catalog. These five companies are also the companies with a large market share in the UV disinfection industry (Berson has just entered the Chinese market soon). According to industry insiders, there are about 200 million markets in China's UV disinfection industry in 2009, and small and medium-sized sewage treatment plants will become In the largest market, China Water Net reporter interviewed the presidents or marketing managers of four of them, and answered the questions in the employment.

Dr. Lu Dongming, Manager of Trojan China: Tejie's sales in the Chinese market have not been affected by the financial crisis, and have been growing since the fourth quarter of last year. In 2009, Trojan will increase the coverage of the project. Due to the rapid growth of the team in recent years, some sales personnel have a certain lack of understanding of technology and products. This year, the training of employees will be regarded as a development of the company. Focus. In May 2008, Trojan established a research and development center in Shanghai, which will focus on the development of small domestic municipal sewage treatment plants in the future, and develop products suitable for China's national conditions. At present, the recruitment of personnel has been completed. .

According to statistics from Trojan, more than 4,000 of the more than 5,000 UV-sterilized wastewater plants in the world use Trojan products, accounting for 80% of the global market. About 100 wastewater treatment plants using Trojan products in China (only counting sewage plants with a scale of 10,000 tons/day) account for 50% of China's UV wastewater disinfection market by scale. Take Wuxi Xincun (the total construction scale of the two phases is 50,000 tons/day). This factory is one of the earliest sewage treatment plants using UV disinfection in China. It started operation in 2002 and adopted 2 sets of Trojan's UV disinfection products. So far, no failure has occurred (only the lamp has been replaced), and the effluent is the national secondary standard. Under normal circumstances, the construction cost of the ton water used for disinfection in domestic sewage treatment plants is about 20-40 yuan, ton of water. The operating cost is about 1-2 cents (including half of the electricity and replacement costs).

An Lisi China Company Cai Zong: Anlis is a Sino-foreign joint venture controlled by China in China. In 2009, the market activity was impro
With the large number of municipal sewage projects in various places, the sewage treatment equipment manufacturing industry has brought great opportunities. In the face of the expansion of the whole industry, most sewage treatment equipment manufacturers are actively improving their product quality and technical level. And the quality of service to cope with the increasingly high demands of the market, but there are also some manufacturers lacking core competitiveness to take some inappropriate behaviors in order to obtain the project, such as: misrepresenting performance during bidding, exaggerating equipment parameters, low-cost competition, private modification of bids The contents of the goods or replacement parts, the replacement of materials to reduce costs, can not guarantee after-sales service.
 
As the first online media in the water industry, in order to promote the healthy development of water industry industrialization, China Water Network launched the water industry consultancy business service platform-water business circle in May 2008, and intensively joined the outstanding enterprises in the industry chain. To build an information platform for equipment manufacturers and purchasers, and to standardize the procurement and supply behavior of both parties, and increase the competitiveness of excellent equipment companies. See http://biz.h2o-china.com/biz/Hs900000 for details.
 
The "Emission Standards for Pollutants in Municipal Wastewater Treatment Plants" (GB 18918-2002) promulgated in 2002 for the first time stipulated the number of fecal coliforms: Grade A standard ≤ 103 / L, Grade B standard ≤ 104 / L, The secondary standard ≤104/L makes the disinfection process enter the national drainage industry for the first time, which has driven the vigorous development of the disinfection industry, especially a group of UV disinfection equipment enterprises. According to Chinese water network experts, the standard is currently being revised, and the pollutant discharge limit will be classified according to different conditions such as sensitive areas, new sewage treatment plants, and operating sewage treatment plants.
 
At the end of 2008, China Water Network successfully completed the survey of the satisfaction index of water equipment (disinfection equipment) and the certification of “water business circle catalogue equipment (UV disinfection)”, Te Jie An, An Lisi, New World, Berson, ITT Weidegau's five UV disinfection equipment brands entered the water procurement circle's preferred procurement catalog. These five companies are also the companies with a large market share in the UV disinfection industry (Berson has just entered the Chinese market soon). According to industry insiders, there are about 200 million markets in China's UV disinfection industry in 2009, and small and medium-sized sewage treatment plants will become In the largest market, China Water Net reporter interviewed the presidents or marketing managers of four of them, and answered the questions in the employment.
 
Dr. Lu Dongming, Manager of Trojan China: Tejie's sales in the Chinese market have not been affected by the financial crisis, and have been growing since the fourth quarter of last year. In 2009, Trojan will increase the coverage of the project. Due to the rapid growth of the team in recent years, some sales personnel have a certain lack of understanding of technology and products. This year, the training of employees will be regarded as a development of the company. Focus. In May 2008, Trojan established a research and development center in Shanghai, which will focus on the development of small domestic municipal sewage treatment plants in the future, and develop products suitable for China's national conditions. At present, the recruitment of personnel has been completed. .
 
According to statistics from Trojan, more than 4,000 of the more than 5,000 UV-sterilized wastewater plants in the world use Trojan products, accounting for 80% of the global market. About 100 wastewater treatment plants using Trojan products in China (only counting sewage plants with a scale of 10,000 tons/day) account for 50% of China's UV wastewater disinfection market by scale. Take Wuxi Xincun (the total construction scale of the two phases is 50,000 tons/day). This factory is one of the earliest sewage treatment plants using UV disinfection in China. It started operation in 2002 and adopted 2 sets of Trojan's UV disinfection products. So far, no failure has occurred (only the lamp has been replaced), and the effluent is the national secondary standard. Under normal circumstances, the construction cost of the ton water used for disinfection in domestic sewage treatment plants is about 20-40 yuan, ton of water. The operating cost is about 1-2 cents (including half of the electricity and replacement costs).
 
An Lisi China Company Cai Zong: Anlis is a Sino-foreign joint venture controlled by China in China. In 2009, the market activity was improved compared with last year. It was not affected by the financial crisis. For the future, it may be more small and medium-sized sewage treatment. The plant will improve the market coverage and adjust the technical products to meet the needs of the market. At the beginning of the establishment of the company, the company established a research and development center, which will establish a biological dose test experimental channel in the domestic factory this year. Mr. Cai believes that although the market direction is changing, the technical direction will not change. Anlis will make adjustments in the product structure such as the design of the control system, the design of the mechanical structure, the matching of the rectifier lamps, and the selection of materials. The product is more suitable for the needs of small and medium-sized sewage treatment plants.
 
The construction cost of the ton water of the Anlis UV disinfection equipment is about 18 yuan, and the operating cost of the ton water is between 1.2 and 1.7 (depending on the water quality standard required and the local electricity price). The Shenzhen Longhua Wastewater Treatment Plant adopts the Anlis WSH-150000 UV disinfection system (the total installed power of the system is 96KW). The average daily processing capacity is 150,000 tons/day, the peak flow is 195,000 tons/day, and the effluent is the first-class A standard. It has been running well since April.
 
Wang Yu, Vice President of the New World: In 2009, the New World will enhance the company's performance from the following three aspects. The company's performance in 2009 is expected to increase by 25%-30% on the basis of 2008: 1. Improve the stability and reliability of product market operations. Product brand; 2, slightly adjust technical products; 3, expand the small-scale sewage treatment plant market, has developed a corresponding product series, is expected to be introduced to the market in the near future.
 
The New World currently has sales staff in all provinces and cities, and has established four after-sales service points in Beijing, Shanghai, Guangzhou and Anhui. The construction cost of tons of water UV equipment is between 11-12 yuan, and the operating cost of tons of water is around 1.6 points. (Power consumption and lamp update are half). For example, the average flow rate of Yangli Sewage Treatment Plant is 300,000 tons/day, and the coefficient of variation is 1.3. A set of (504 lamps, 240W each) New World products is used, and the effluent can reach Grade B, which is stable at present.
 
Xu Ying, Berson Business Development Manager: Berson's UV disinfection products are pipeline type, which is different from other open channel UV disinfection products, especially for sewage projects with low UV penetration rate, such as industrial wastewater. Sewage treatment plant and water reuse project, or a limited land improvement project. Moreover, Bose has adopted medium-pressure ultraviolet technology in sewage treatment to effectively inhibit the self-repair of bacteria and ensure the inactivation of bacteria and germs. The product is compact in structure and easy to install. At present, it is suitable for small sewage treatment plants with a scale of less than 100,000 tons/day. At present, the products of Bosheng are imported from the Netherlands, and it is not possible to establish the possibility of establishing factories in China in the future. .
 
Berson currently has representative offices in Beijing, Hebei, Shanghai, Nanjing and Hong Kong. Hebei Bazhou Wastewater Treatment Plant adopts 1 set (8 lamps) of UV disinfection products, with an average flow of 30,000 tons/day and effluent up to Grade A standard. The construction cost of tons of water is between 35-45 yuan, and the operating cost of tons of water is about 1 minute (including power consumption and equipment maintenance).
 
According to statistics, there will be 300 billion water equipment market during the “Eleventh Five-Year Plan” period. At present, China Water Network is conducting research on scraping suction machine equipment and gradually producing “water business circle catalog equipment” in this category. In addition, we will investigate the various equipment fields in the water market one by one, and write a “panoramic view” of excellent equipment companies as soon as possible for the purchaser.